• 15Apr

    Here’s a goofy press release from a guy who calls himself “Mr. Mission Possible”. He’s promoting some kind of real estate seminar for agents to better themselves through “peer benchmark reviews”. I am not sure what that means. In fact, neither the press release nor his website seem to make it clear. I suppose the idea is for real estate agents to review tactics that work for others in their market. The seminar costs $750 bucks. 

    I am not a real estate agent. I never have been. But since 2005 I have worked with real estate agents in developing marketing techniques. I know what works, that’s why you’re here reading this today, because this works on the web. 

    My advice. Screw the seminars. If you want to make tons of money, get a brokers license. If you want to sell some houses, spend your 750 on a website and a little bit of advertising. Your ad dollars will easily justify themselves through sales generated. Don’t just build any site, build one that asks for information from visitors before they view the MLS. This site is a good example. Agents waste cash on mail-outs when they should be focusing it on Google. 

    If you really want to be highly regarded, publish (useful and thoughtful) content on a site or blog about your local market. Become the authority in your market. Focus on Buyers, sellers, foreclosures, whatever. The more of a niche, the better.

  • 14Apr

    adriatica-mckinneyI went by McKinney to go see The Adriatica first hand. It wasn’t exactly what I was expecting. Turns out it’s a little more subdivision and a little less Croatia. There is an extremely unimpressive parking garage botching the landscape. Most disappointing was the lack of seclusion I was expecting. 

    Maybe when it’s all built out. For now it just seemed very McKinneyish (read: overgrown farm town with a disproportionate cheap-uptown feel), so I hit Starbucks and left.

  • 14Apr

    Here’s  a no brainer from the Startlegram: DFW’s office market is showing signs of a recession. Stupid article titles aside, they did throw out some very interesting stats.

    Specifically the Hurst, Euless, Bedford area is starting to be hit fairly hard. The article notes that GE left town, no doubt a big hit for employment. I have never really been quite sure why anyone would want to live, work, or do anything in HEB. 

    Apparently the metroplex has shed about 44 thousand jobs over the past 12 months. I never like to see this happen, but I do note that this is a small price to pay in an area with several million people among working ages.

    They also note Fort Worth has about a 6.5 percent office vacancy rate. Compare that with downtown Dallas’ rate of almost 25% and you can start to feel pretty good about living in Cowtown. 

    Still, we (FW and DFW) have been fairly lucky to weather this storm as well has we have. Of course we are seeing signs, but we can at least be thankful that we havn’t been as hard hit as some areas. If nothing else, this should provide some wonderful investment opportunities in market which was relatively cheap to begin with.

  • 13Apr

    Don’t forget that Tea Party at Fort Worth’s La Grave field. Scheduled (appropriately) for Tax Day. 

    File for an extension, then show up.

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